Financial Simplicity is our flagship article series designed to make money make sense. This series is a structured collection of articles designed to simplify the complexities of wealth building through a behavioral finance lens. This series explores how psychology, habits, and decision-making shape financial success.
It is built using the principle of backwards design, where you start at the end goal you are looking to achieve and work backwards through the steps to get you there. Each article builds on the last, providing a step-by-step framework to help you make smarter financial decisions.
Whether you're planning for retirement, investing for the first time, or figuring out if you should rent or buy, this series breaks down financial decisions into straightforward, relatable lessons with no jargon and no pressure.
Originally written as a book, now adapted into digestible, practical web articles, Financial Simplicity helps Canadians understand the big picture of personal finance - while taking action in small, meaningful steps.
But what if there was a simpler, more empowering way to take charge of your personal finances without turning it into a second career?
Welcome to the Simplicity Approach, a method that breaks financial mastery into three essential principles:
Knowledge is Power
Understanding the core elements of personal finance gives you the tools to make informed and confident decisions.
Plan for the Future, Start Today
Stop planning for where you are now. Instead, define your long-term goals and work backward to map the steps you need to take today.
Your Plan, Your Conviction
Effective financial strategies honor your unique risk tolerance and time frame. A plan is only valuable if you believe in it and can stick with it.
No matter your income - whether $20,000 or $200,000 - these timeless principles will help you take the first steps toward financial freedom and success.
It‘s time to replace fear with confidence and transform your financial future.
Affordable protection for families, mortgages, and income replacement - customized by term length and coverage level.
Permanent coverage with guaranteed values and growing cash accumulation - suitable for long-term protection and estate planning.